Websites (and More) For Independent Professionals

When you’re building your second (or third, or fourth) business as an independent professional, you’ve got the expertise and the network.

What if you had an expert marketing & strategy partner on your side to create your website?

Marketing, strategy, and bespoke websites for relationship-based businesses.

image of lauren b flax

Howdy! I’m Lauren.

I’m your one-person marketing department and strategy partner. Let’s get “website” checked off your list.

Websites (and More) For Independent Professionals

When you’re building your second (or third, or fourth) business as an independent professional, you’ve got the expertise and the network.

What if you had an expert marketing & strategy partner on your side to create your website?

Marketing, strategy, and bespoke websites for relationship-based businesses.

image of lauren b flax

Howdy! I’m Lauren.

I’m your one-person marketing department and strategy partner. Let’s get “website” checked off your list.

  • Custom Sites & Strategy
  • Time-Saving Process
  • Built For Growth

Bespoke sites & StrateGy

Website design, maintenance, copy, and marketing strategy that works when you’re:

  • Taking your established business in a new direction
  • Launching a new venture or service line
  • Upgrading and updating your marketing

Websites with wisdom: clarity, strategy, and expert messaging without the noise.

Professionals I work with:

  • Second-Act Entrepreneurs
  • Consultants & Founder-Led Businesses
  • Health & Wellness Professionals
  • Coaches & Trainers
  • Creatives & Creative Service Providers
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Website Design

Website Maintenance

Marketing Strategy & Consulting

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Copy & Content

A process that respects your time and expertise.

No fluff. No jargon. No endless rounds of “not quite” revisions.


Customized

Details matter. Decades of experience deserve more than a template.

Streamlined

A design and strategy process refined for solo operators saves time and energy.

Easy

You’ll be working directly with a fellow business owner from start to finish.

Let’s Talk Hats.

Most digital agencies and their processes are designed for organizations with multiple layers of leadership and decision makers, and they’re focused on volume.

You already wear a lot of hats: CEO, the sales team, the project manager, and the person doing the work. Conforming to a process meant for a different kind of business drains your time (and energy, and budget).

There’s a better way. When we work together, the process is efficient and respects your time and expertise. The focus is on nuance and relationship and rather than volume. Details matter.

Instead of a canned process, your marketing becomes a conversation between two business owners about what works and how to make it happen. Let’s get “website” checked off your list.

Beyond the Website: Strategic Partnership for the Long Game.

Your website is more than a brochure or a sales tool. It’s a hub for your client relationships, referral network, and business development.

Whether you’re at a transition point or starting anew, I’m here to help tune out the marketing noise and focus on clear messaging that reflects your expertise. Ongoing support and smart, straightforward updates ensure that your website is always a clear reflection of your business.

Marketing aligned with where you are now frees up your time and energy to do the work you’re called to do.

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“Lauren has absolutely improved [the] business in ways I could have never achieved alone.”
– JT

Exec. Director

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“Lauren is a very creative and generous person! The lines of communication were very open which made it a seamless process.”
– DV

Business Owner

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“You bring so much knowledge to the table and are the ultimate wordsmith, able to capture the facts and the feelings all at the same time.”
– BK

Consultant

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“You really captured my essence…
I am VERY happy with your words. So beautiful.”
– RM

Teacher & Coach

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“I previously used a corporate website design company, which was not only costly, but after a year of headaches and poor communication the finished web design was generic and uninspired. Lauren’s attention to detail is evident in her content and design. She clearly wants your website to be as individualized and unique as your business is. I am grateful to Lauren and I wish I had worked with PurpleHat designs earlier!”
– NS

Business Owner

Let’s Talk About It

Websites, Marketing Strategy, Copy & More

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